News / 14 MARCH 2011

The organizers of the Festival "White Square" had announced the contest to the participants. Agency, which would have submitted the largest number of the works in the second stage of the collection of works, would get 2 accreditations for all events of the Festival for free! The winner is the agency «Saatchi & Saatchi Ukraine». This agency has submitted on the Festival 20 contest works. And this April the representatives of this agency will enjoy the spring in Minsk, super interesting festival program and of course enjoy the awards ceremony!

By the way, in 2009 and 2010 the "creative agency" of the Festival "White Square" were the agencies from Ukraine — well-known «Kinograf" and the agency «Ogilvy Group Ukraine».

III International Festival of marketing and advertising "White Square" will take place April 14-16, 2011 in Minsk in the historic city center, in the Republican Palace of Culture, located on the Independence Avenue which is included in the provisional list of UNESCO World Heritage site.

"White Square" is the main event in the advertising industry in Belarus. This event gather the brightest and most creative representatives of the advertising business not only to Belarus but also countries and abroad, chief marketing officers of the enterprises from all sectors of the economy, banks and media.

Competent jury, which includes representatives from Belarus, Russia, Ukraine, Finland, Germany, Latvia, Switzerland, Bulgaria, Estonia, Lithuania, Poland, Armenia and other countries, will choose the best works in advertising and marketing in 91 categories. And advertising agencies, printing houses, video and design studios, and manufacturers of the outdoor advertising will present their stands on the exhibition and exposition on the Festival.

The format of the festival "White Square" is made in such a way that the participants in addition to obtaining new knowledge can establish new business contacts and exchange their experience. Direct communication with colleagues and professionals from different countries will help to find new solutions to the practical work of marketers and advertisers. Here you can see the video presentation of the Festival.

There is an ongoing main stage of submission of the contest works, which will last until March 25!

Submit the work on the festival competition is very simple.

It’s enough to register it on the official website of the Festival — www.adfest.by in a specific category.

Your work will be immediately published on the Festival website. After registration you will receive a contract, and after paying the submission, you will have to complete the process of submission by uploading out the original work on ftp-server. The cost of uploading of the one work in the competition program «White Square" is very democratic: $ 35 to $ 150, depending on the nomination and the number of works.

Projects in the field of social advertising are accepted to the competition for free.

The Organizer of the Festival — Association of Advertising Organizations in Belarus, Festival Directorate and its founder — AA "Belaya Karona", co-organizer of the Internet support — the company Astronim *. The festival is supported by the Ministry of Trade of the Republic of Belarus. The general partner of the Festival — company MTS.

More information you can find on the festival website www.adfest.by, as well as ask by phone the Festival Directorate — AA "Belaya Karona":

+37517 2174171

+37517 2174161

+37517 2050916

+37517 3064473